April 17, 2015

Public Speaking: It’s not that scary

It is often said that people fear public speaking more than they fear death, and honestly who can blame them? Fear of public speaking is real and its technical term is Glossophobia. I am lucky. Public speaking has never scared me, or made me nervous, and I hope it never […]
April 15, 2015

5 common misconceptions about PR

As an aspiring public relations professional working in a student-owned PR agency for a year, I have received several questions from people such as “Is PR like advertising? Marketing?” or “So, do you meet celebrities a lot?” I don’t know where people get these ideas, but I am here to […]
April 10, 2015

Five Essential Things You’ll Need at a Music Festival

If you ask me why my bank account is so low, it is probably because all my money is spent on music festivals. Ever since I came to college, I have been trying my best to attend all the festivals I possibly can on the West Coast. My festival map […]
April 8, 2015

The basic do’s and don’ts of filming a video

When it comes to filming a video there are many things you must take into account if you want to make your video look professional. Below is a simple list of things to do and things not to do when shooting a video. The most common mistake when filming a […]
April 6, 2015

Writing for the Web, Successfully

Did you know, according to Microsoft Research, the average Web reader will spend 10 seconds deciding whether to stay on a page or click “back” and go on to the next Google result? Well, if you did not, now you do! As the ever-changing world of journalism shifts from copy […]
April 4, 2015

Tips for building a successful personal brand

As college students, many of us are unfamiliar with the concept of personal branding. However as graduation approaches and the job hunt begins, it becomes clear that having an established personal brand is crucial in differentiating yourself from the competition. It is a combination of who you are as a […]