October 21, 2011

Simple Design 101

By Lauren Beck, Graphic Designer When we think of Nike, we associate it with a check sign. Target — the red bull’s-eye, and McDonald’s — the golden arches. Despite these being well-known companies, there is something about the simplicity of the brands that make us remember them. The beauty of […]
October 21, 2011

Social Media Management

By Ashley Shaffer, Social Media Director I bet if you threw a paper airplane in a crowded room it would hit someone who uses at least two types of social media. Of course this is just my guess, but a recent study found that half of all Americans are using […]
October 18, 2011

Music: Good for your ears and mind

By Becky Edwards, Account Executive Music improves your mood and helps you get through a stressful day. It can put a smile on your face with just the first seconds of the song. Music also makes you smarter. Studies have shown that classical music stimulates both sides of the brain, […]
October 17, 2011

The Designer Manual

By Megan Greene, Graphic Designer So you’ve hired a designer… now what? How do you communicate? Designers have different work schedules and processes than journalists, public relations reps and other professionals. Working together for a client can be a daunting task. As a designer that has never worked with a […]
October 8, 2011

ΔΗΜΟΣΙΕΣ ΣΧΕΣΕΙΣ

By Megan Grasty, Account Executive Some might say that my involvement in a sorority won’t help me in my search for a public relations job, but I disagree. From serving as president of Alpha Gamma Delta, to interacting with Panhellenic — the governing board of the nationally recognized sororities on […]
October 7, 2011

Athletes Online

By Alia Gray, Assistant Account Executive World-class American distance runner Kara Goucher doesn’t describe the best run of her life as her bronze medal run at the 2007 World Championships, or any of her blistering personal record times. Instead, she says it was the first run after her pregnancy. How […]