September 29, 2011

Roommate Relations: The D.I.C.E. Approach

By Sarah Alvarez, Account Executive  During my junior year, I decided to switch my major from pre-nursing to public relations.  Oh no. The switch required me to get to know new faculty and add one more year of classes and internships. That also meant one more year of roommates.  Although […]
September 29, 2011

You’re Invited

By Naubil Oropeza, Senior Account Executive No, it’s not my birthday. You’ve been invited to Google+.  The invitation to test Google+ during its launch has created buzz andcuriosity over the new network.The product itself could change the social media landscape creating a new platform for marketing and public relations pros.  […]
September 23, 2011

Buon Viaggio! The art of traveling on a shoestring budget

By Nicole Lee, Assistant Account ExecutiveThe idea of week-long trips in countryside Italian villas sounds fantastic, but it doesn’t necessarily fit the budget of an average American college student. So, as an experienced European traveler and two-time study abroad student, I have compiled a list of money-saving ideas for those […]
September 21, 2011

Just Say ‘No’ to Nervous Breakdowns

By Jennifer Hoffman, Editorial Assistant Life can be hectic sometimes – no new story there. Trying to balance multiple deadlines, projects and meetings can be difficult – not to mention a social life and everyday responsibilities.   I know from experience. Working 30 hours a week last semester, while taking […]
September 20, 2011

PR’s Role in Web 2.0 Music Releases

By Paul Wilkie, Account Executive The days of lines outside Tower Records for newest hit releases are over. Not to mention, Tower Records lost its place in the music business years ago. It now rests quietly in the memories of old enthusiasts such as myself.   However, don’t despair, especially […]
September 17, 2011

Warning Labels

By Lillian Gray, Account Executive, Photographer, Videographer