Social Media Audit: NBA Players

Following professional athletes on social media can be quite the experience. It provides the opportunity for fans to get a closer look at their favorite players’ personalities, day-to-day lives and even political views. There are many players in the NBA that use Twitter to connect with fans and Joel Embiid, Damian Lillard and Chandler Parsons are ones who stand out on the site.

The NBA recently released a memo cautioning official team accounts from “mocking and/or ridiculing” other players and teams in order to prevent social media feuds. This statement was released after Parsons and C.J. McCollum got into an argument on Twitter.

Will this stifle players from being active on the site or will they continue to entertain fans both on and off the court? We’ll have to wait and see, but I, for one, hope the Twitter antics never stop.

Joel Embiid (@JoelEmbiid): Philadelphia 76ers

Followers: +612K

Ask any NBA fan who they enjoy following the most on Twitter and Embiid is sure to be their top choice. The 76ers center uses his account to push the team motto to #TrustTheProcess and shows that he’s like any other sports fan when he sends out tweets during NFL and other NBA games. Give his account a look and I’m sure you’ll become a fan of “The Process” yourself.


Joel Embiid on Twitter

Wow I’m sorry but this is rigged…. Atlanta didn’t burn the clock down, didn’t run the ball at all. #Rigged


Joel Embiid on Twitter

We’ve had a fun ride ha.. This is the last day to vote so RETWEET this for the culture Joel Embiid #NBAVote


Damian Lillard (@Dame_Lillard): Portland Trail Blazers

Followers: +1.21M

Lillard has the largest following of the three with over one million people tuned into his tweets daily. This is because he’s hilarious and isn’t afraid to respond to the trolls who constantly message him. His ability to joke around makes him more personable and scrolling through his tweets is sure to provide some laughs.


Damian Lillard on Twitter

Did you know I’m talking about a documentary on him?


Damian Lillard on Twitter

What do you stick to?


Chandler Parsons (@ChandlerParsons): Memphis Grizzlies

Followers: +297K


This list wouldn’t be complete without Parsons–the catalyst to the NBA’s cautionary statement. It all started when the Trail Blazers joked and tweeted out a gif of Parsons missing a 3-pointer during a game. Parsons didn’t let that one go and replied telling them “Good luck in the lottery show this year,” implying that the team’s losing record would have them trying for a high draft pick rather than a playoff spot. Both parties seemed intent on keeping the light banter but the NBA’s response shows that they’re worried about these conversations getting out of hand.


Parsons uses his account to answer fan questions and laugh at jokes about himself and I’m sure he’ll continue to do so.


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Written by Gabriella Miller