May 3, 2016

Tips for Tight Writing

As poetic as your prose may be, few people want to take the time to read it. Here are a few tips to tighten your writing and get more eyes on your work. Give yourself time You already know writing takes a long time. It seems like writing concisely would […]
April 15, 2015

5 common misconceptions about PR

As an aspiring public relations professional working in a student-owned PR agency for a year, I have received several questions from people such as “Is PR like advertising? Marketing?” or “So, do you meet celebrities a lot?” I don’t know where people get these ideas, but I am here to […]
February 20, 2015

8 interviewing tips for writers

To craft the perfect press release, newsletter article or blog post, PR pros must know how to effectively interview insiders. The following eight tips will help you get the most out of your sources, from business executives to eccentric chefs. 1. Don’t limit your notes to a Q&A format. It […]