Yellow Chair Chats

September 24, 2015

Making the Transition from an Assistant to A Leader

In life, we are always trying to achieve something greater. It may be a personal goal, or something that we are trying to accomplish in the professional world. Last semester I had the opportunity of being the PR assistant as well as an assistant account executive for Tehama Group Communications. […]
September 22, 2015

Learning Ethics: Transparency via Internships

As a public relations professional, abiding by a certain code of ethics is extremely important. The Public Relations Society of America has been celebrating “Ethics Awareness Month” throughout September, and their theme this year is “Ethics Every Day.” Day in and day out, PR professionals are faced with ethical dilemmas that […]
May 4, 2015

A look inside Tehama Group Communications

Take a look inside Tehama Group Communications for the spring 2015 semester!
April 29, 2015

My Top 5 Fashion PR Agencies

To most people, choosing a career path has taken all of college and beyond to decide, but that was never the case for me. For as long as I can remember I have always had a true “passion for fashion” and still today, I know that I want to have […]
April 24, 2015

Study Abroad and Job Outlook – How to leverage your study abroad experience in an interview to land the position

Anyone who studied abroad knows the experience is truly life-changing. Living and studying abroad helps you develop and test your abilities on the deepest level. Although studying abroad is an incredible life experience, very few U.S. college students are able to make the trip. Only 1 percent of U.S. students […]
April 22, 2015

5 tips for getting started with social media analytics

Examining social media analytics can be an intimidating task for anyone who first attempts to look over them. It’s almost like navigating through a vast, dark forest. However it’s important to understand how to interpret and use data to help get a grasp on how to better communicate and satisfy […]