Yellow Chair Chats

November 28, 2011

Sustain Yourself: Go Green, Save Green

By Sarah Alvarez, Account Executive I’ve been living a double life for the past two years.  In the classroom I have been taught to keep my scope vast. It is not enough to be looking at the public relations industry in one area, you have to be thinking on a […]
November 9, 2011

San Francisco Site Visit

Senior Account Executive, Naubil Oropeza films students from the Department of Journalism and Public Relations on a visit with alumni at their workplace where they learned about the industry and gained insight on how to land a job after graduation.
November 4, 2011

Ditch your Emotional Briefcase

By Lillian Gray, Account Executive, Photographer IQ Vs. EQ Bill Gates has an IQ of 160. Hillary Clinton’s IQ is 140. Bill Clinton’s is 137. Based on the Intelligence Quotient, we believe that Gates is smarter than both of the Clintons individually. I’m not here to argue the validity of […]
November 3, 2011

Inspiration Kick-starters

By Jennifer Hoffman, Editorial Assistant I have always been a daydreamer, a lover of the imagination. As a little kid, I would write funny stories starring my best friends or invent new board games. Sometimes I’d spend the afternoon designing my dream home – complete with indoor swimming pools and […]
November 1, 2011

Pin Your Online Life Together

By Melissa Baxley, Editorial Assistant Social media is continually changing, those who are computer savvy are constantly looking for new user-friendly services to make their life easier. One new website attracting a large number of users allows people to collect and organize ideas as they discover them on the Internet. […]
October 27, 2011

Netflix: Sorry We’re Not Sorry

Ian Twamley, general manager of TGC, highlights the importance of timely and transparent two-way communication between an organization and its customers, especially when changing or launching a new product or service.