As a public relations student and an athlete, my days tend to fill up pretty quickly. So, I rely on my favorite performance enhancer: a strong French roast, with just a touch of cream.
Seriously, though – on those rare mornings that I fail to factor in enough time to grab my morning cup of joe, my eyelids droop a dangerous amount and my motor functions just aren’t there.
The mere thought of coffee actually has the power to get me out of bed in the morning.
I know that I’m far from being alone here. The love/dependence on coffee that many people share has allowed companies like Starbucks to make boatloads of money.
In my own coffee ventures, I decided to start trying out some of the local shops that Chico has to offer. Empire Coffee, Naked Lounge and Augie’s Cafe are just a few locally-owned and operated coffee venues.
These places supply a unique ambiance, often exhibiting the work of local artists. As it turns out, the coffee prices generally aren’t any more than your generic Starbucks or Peet’s.
Don’t get me wrong – Starbucks and Peet’s have been very, very good to me in the past. There is definitely something to be said about a quality product with consistency.
However, I’ve decided to use my addiction to better the local economy when I can, even if it’s in small, simple ways.
When I’m choosing what cafe I want to spend my afternoon in to get some work done, I try to lean toward locally-owned operations. That way, I get my daily fix and give my local stomping ground a boost. Win-win.
At least my addiction is benefiting something, right?
“Behind every successful woman is a substantial amount of coffee.” – Stephanie Piro