February 16, 2017

Social Media Audit: NBA Players

Following professional athletes on social media can be quite the experience. It provides the opportunity for fans to get a closer look at their favorite players’ personalities, day-to-day lives and even political views. There are many players in the NBA that use Twitter to connect with fans and Joel Embiid, […]
September 15, 2016
fema's twitter page

#SafteyFirst

“Chico PD has alerted campus to be on the lookout for a male who may be approaching campus with a gun. Please call 911 if you see this person we will send further information as available. Thank you.” Thousands of Chico State students received that exact message on Sept. 7, […]
May 13, 2016

The “Benefit” of Social Media

It seems like everyone has some sort of social media channel today, whether it be a person, a company, a brand, or even a dog (seriously!). Social media has allowed companies to interact with their customers in a different way. This has brought around some wins and, of course, some […]
May 10, 2016

Free Social Media Tools

Managing and maintaining consistent messaging across all of your social channels can be overwhelming. Finding shortcuts to successfully execute campaigns will not only save you time, but boost your following and engagement in ways you never thought possible. Below are five of my favorite free tools that I use to […]
February 24, 2014

Unoccupied and Unplugged

Imagine you are sitting in a room. It is a plain room; there is not much to look at. Your phone is dead, your computer is in the other room and you cannot seem to figure out what to do with your time. You could leave, but you really don’t feel […]