February 19, 2018

Study Abroad and Public Relations

The passport to public relations and communications is global. In a career that involves understanding everyone’s point of view and background, it is crucial to immerse ourselves well outside of our comfort zones. Growing up with a Latin heritage in California gave me a general idea of a few cultural […]
February 19, 2018

Break the Block

Writer’s block… more like a writer’s nightmare. Try these tricks to break the block. Staring at a blank page for hours, days or even weeks can be terrible. Your brain hurts and your vision becomes blurry. Every writer’s’ worst nightmare is having writer’s block.  Try these tricks to get past […]
February 19, 2018

Time Management: It’s Not Just a Skill… It’s a Lifestyle

BEEP BEEP BEEP…It’s 7 a.m. when your alarm goes off and the first thought is, “How am I going to do today.” As the day progresses, you begin to realize your list of to-do’s is growing and you are losing daylight to complete everything. By the end of the day, […]
January 31, 2018

Moving Media

With the ever rising popularity of social media, more advertisers and designers are embracing the capabilities and testing the limitations of digital media. These include features like sound, sequencing and interactivity, which can all be used to engage the audience on a different level. In the past, advertisers were dependent […]
January 29, 2018

5 Ways My Blended Family Helped Prepare Me for the PR World

PR agencies can easily become the people you spend the most time with and, in many ways, become your pseudo family. For me coming from an unconventional family background, I have been able to take those experiences and use them in a PR setting. PR life can be fast paced, […]
January 29, 2018

Four Necessary Elements of a Great Website

With technology growing increasingly important in our society, websites have become a big part of marketing. This causes many businesses to just slap something up on the web and hope it works, but there are some techniques to helping your website be more effective. Here are four necessary elements to […]