Author: tehamagroup

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The Importance Of A Work-life Balance

How allocating time for your personal interests can lead to professional success

Photo by Karolina Grabowska from Pixabay

By: Kailey Gaffikin

Most people have busy lives. Although some may have larger commitments than others, such as a CEO of a fortune 500 company, the majority of individuals have places to be, things to do and people to take care of. These commitments build up overtime. It can be hard for those with the busiest of schedules to take a step back and think about when they should do something for themselves, outside of their professional and personal commitments. 

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Bridging the Gap Between Passion of Pop Culture and Public Relations

Technology and planner laid out on table

Photo by Adrienne Andersen from Pexels.com

By: Mariela Marquez

As we approach the finish line of our college careers, most of us get stuck in limbo headspaces trying to figure out where we want to go once we’re done. For the four years I’ve been in college, the public relations world seemed almost like a dream, realistic enough in my head but not actually tangible. Even with an internship, school was always a comfort level I could come back to because it grounded me. 

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How to Prepare a Strong Phone Pitch

working essentials laid out on table

Photo by Pexels.com

By: Valeria Sanchez

You may feel intimidated when you pitch to a journalist for the first time. We tend to think of the worst possible outcomes like, what if they don’t like my pitch? or what if they think I’m unprepared? Everyone feels nervous doing something for the first time. Last month I got the opportunity to pitch one of my client’s programs to several news stations in California. I wouldn’t say it was fantastic. I was nervous and I got sent to voicemail plenty of times. After some trial and error, here is what I learned about crafting a successful phone pitch.  

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The Importance of Professional Emailing

laptop open with individual's email account showing

By: Lizzie Hawkins

In today’s digital age, business communication thrives on email to distribute information and conversations internally and externally. According to a survey conducted by The Washington Post, employees spend an average of 4.1 hours a day on their work email. That means, over the course of their career, workers will devote 47,000 hours to their inbox. With email playing an integral role in today’s communications, it is crucial that businesses and individuals know the proper etiquette to craft a professional email.

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The Intimate Experience Between Model and Camera

young woman posing for a portrait in a nature, picnic setting

Photo by Eddie Aldrete

By: Eddie Aldrete

There is a reason why I am a photographer. Or rather why I feel more comfortable being behind the camera; it is because being in front of the camera is really uncomfortable. The photographer behind the camera is asking you to expose yourself. They are able to see every detail of your face. It’s unnerving to have someone look at your essence and judge you. Feeling uncomfortable while modeling can ruin a photo. It is the photographer’s job to make their model/client feel comfortable. Here are some tips that I use that can help bring out the best out of my model.  

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Why Self-Confidence is One of the Many Interpersonal Skills Needed in PR

woman peering upon own image to see reflection wearing cape

Photo by Shutterstock.com

By: Kaylie Lewis

Confidence in oneself is one of the many interpersonal skills needed to succeed in PR. In an industry predominantly comprised by women, it’s important to realize how to use your voice assuredly to get things accomplished, and be recognized as a leader. As a woman in this industry, I must realize that having a voice means I am contributing to the conversation by adding value and true perspective. Using my voice means thinking strategically about what, how and when to say something. Ultimately, I’ve learned that through self-confidence I can gain respect and authority.

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Dressing for the Job

businesspeople working together

Photo by Pixabay.com

By: Itzel Cruz

Business attire or business casual can be such broad terms that they can be difficult to pinpoint. It’s not a full tailored suit but you can’t show up in jeans and a shirt either. Many students have never had a job at this point in their life that required this type of dress. Many are not financially equipped to go out and buy an all new work wardrobe, but it does not have to be expensive nor a daunting experience. A few solid pieces can go a long way. 

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4 Ways Public Relations is Used in Politics

2016 political parties

Photo by Flickr.com

By: Alan Chavez

 The golden age of public relations is here. Technological breakthroughs have created endless opportunities and techniques which can be performed by its professionals. Every major industry is starting to take notice of the positive effects that public relations can bring. The political industry is one that is using every form of public relations to help benefit a politician’s public perception or image of the candidate. Here are four of the ways politicians are currently using public relations:

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